Pengembangan Inovasi Dan Pembuatan Laporan Keuangan Sederhana Pada UMKM Bolu Jadul Bu Tati

Authors

  • Bobby Himawan STIE Madani Balikpapan
  • Jesica Shindi Nur Fadillah STIE Madani Balikpapan
  • Ratna Sulastri STIE Madani Balikpapan
  • Febry Aulia Finandhita STIE Madani Balikpapan
  • Ahmad Yasin Thalib STIE Madani Balikpapan

DOI:

https://doi.org/10.59841/jurai.v1i4.727

Keywords:

Financial Statement, Strategic Development, UMKM

Abstract

This program is a form of community service in the economic sector, especially for MSME players, by helping them with mentoring and providing innovation and finding solutions to obstacles faced in their businesses. The target of the MSMEs who are being assisted is Mrs. Tati, who is an MSME who sells Old School Bolu. The problem is that these MSMEs don't have a distinctive characteristic and don't have an attractive logo, so this will result in not attracting the attention of consumers. Apart from that, the appearance of Mrs. Tati's Instagram account hasn't been updated for a long time because Mrs. Tati doesn't understand how to use Instagram as an advertising medium. So this activity provides a solution to this problem by providing education about the use of social media, namely adding content to cellphone numbers, addresses and also online orders as well as helping with practical financial recording using the Kasvlo application

References

Anomsari, M. 2010. Analisis Pengaruh Orientasi Kewirausahaan, Kemampuan Manajemen, dan Strategi Bisnis dalam Peningkatan Perusahaan (Studi Pada Usaha Kecil Menengah di Kawasan Usaha Barito Semarang). Seminar Nasional Teknologi Informasi & Komunikasi Terapan. 2011, 3.

Ismanto, Joko. 2018. Pengembangan Usaha Mikro Kecil dan Menengah melalui Optimalisasi Pengolahan Produk Lokal dan Edukasi Pengelolaan Keuangan Usaha di Kelurahan Karang Jati Balikpapan.

Lukman. 2019. Implementasi Media Sosial Sebagai Media Promosi, Penataan Laporan Keuangan dan Pembuatan IUMK Guna Pengembangan UMKM “Karya Eka”.

Palinggi, Yunda. 2020. Strategi Pemasaran, Branding dan Pengelolaan Laporan Keuangan UMKM Buah Nipah di RT 39 Kelurahan Manggar Baru.

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Published

2023-12-30

How to Cite

Bobby Himawan, Jesica Shindi Nur Fadillah, Ratna Sulastri, Febry Aulia Finandhita, & Ahmad Yasin Thalib. (2023). Pengembangan Inovasi Dan Pembuatan Laporan Keuangan Sederhana Pada UMKM Bolu Jadul Bu Tati. Jurnal ABDIMAS Indonesia, 1(4), 133–138. https://doi.org/10.59841/jurai.v1i4.727

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